Your own soft toy, from idea to finished product
We are specialists in soft toys and toys, not an ordinary promotional products company. If you have a character, or just a concept, we take it all the way, safely and with quality.
From an idea to something to hug.
We help you manufacture your company's own soft toy, whether you sell hotel rooms, golf balls or cars, or are the designer of a brand new character. And of course authors and illustrators who already have a finished character or two.
Clients use their mascot as a marketing tool: a character that becomes the face of the brand and stays visible long after the campaign has ended.
Give it to customers, guests or clients, or as a prize. A well-made soft toy makes most people happy.
Some sell the soft toys themselves, to strengthen their brand and earn money at the same time. Does the gym want its own gym monkey? We can make that happen.
That is why people come to us.
Soft toys and toys demand extreme care with both child safety and quality. It takes expert knowledge: every product is tested against EN-71. That is why ordinary promotional companies usually do not want to make soft toys, and why few of us do what we do.
Five steps, from first idea to delivery.
You get in touch with a character, or just an idea.
We develop shape, materials and expression until it feels right.
Everything is tested against EN-71. And hug-tested, ask Rasmus.
We handle manufacturing and shipping all the way.
Finished soft toys, ready to hand out or sell.
Characters we have taken all the way to a finished soft toy.
A selection. The business scales up when needed, there is room for more.
Swedish Radio's much-loved blue monkey for young listeners, known from Barnradion.
Our role: the soft toy, huggable and child safe.
Acne's toy line: iconic, classic toys in a modern form with sustainable craftsmanship.
Our role: production of soft toys in the range.
The much-loved, witty characters that make children laugh.
Our role: soft toys of the characters.
See the press clippings from 2005 ↗ Corren, FutureDesignDays EXPO and press in Asia.
Tell us what you want to make.
The business is partly dormant but starts up on request. Write a few lines and Suzanne will get back to you personally.
The enquiry is sent as an email to [email protected]. Suzanne will get back to you personally, with no obligation.
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Your enquiry has been sent. Suzanne will get back to you personally, usually within a few days.
Who is Lukas? He was the world's finest black labrador, who faithfully helped test our soft toys for many years. Today the dogs Rasmus and Pascal have taken over.